Top 5 Free-to-Play Games Performance in Italy Q1 2025

In the first quarter of 2025, the free-to-play gaming market in Italy showcased interesting trends across leading titles on a unified platform, combining both iOS and Android data. Here's a closer look at how the top five games performed during this period, with insights from Sensor Tower.

Coin Master by Moon Active saw a steady decline in weekly downloads, starting from around 21K at the beginning of January to about 7.9K by the end of March. Despite fluctuating weekly revenue, it hovered around $750K to $900K towards the end of the quarter. Active users decreased from approximately 183K to 128K over the same period.

Pokémon TCG Pocket, published by The Pokemon Company, experienced a revenue peak of approximately $1.4M in early February, with downloads starting at 66K and settling around 33K by March's end. Although active users showed a slight decline, the figures remained robust at around 628K.

Royal Match from Dream Games reported a consistent decrease in downloads from about 40K to 22K. Revenue saw some fluctuations, peaking at $647K in early March. Active users remained relatively stable, ending the quarter with approximately 790K.

Candy Crush Saga by King maintained a solid performance with weekly revenue reaching around $472K in March. Downloads, however, fell from 25K to 14K, while active users varied slightly but remained above 980K.

MONOPOLY GO! by Scopely, Inc. showed a decline in downloads from 26K to 13K. Weekly revenue stayed relatively steady, averaging around $300K, while active users decreased from 338K to 193K by the quarter's conclusion.

These trends provide a snapshot of the dynamic nature of the gaming market in Italy. For more detailed insights and data, visit Sensor Tower.